Engagements

How we work.

Every engagement starts with scope. A written proposal follows discovery, once the problem, users, and constraints are clear.

Offers

Five ways to start, each scoped first.

Marketing website

Who it is for

A business that needs a clear public site, a direct contact path, and a launch that works on phones.

Launch tier includes

  • Custom, mobile-friendly design built from your brand, photos, and approved copy
  • Basic design discovery and one design revision
  • Contact form, click-to-call, and map and directions
  • Search-friendly page structure and sitemap
  • Domain and hosting connection, and launch setup

Lead-generation tier adds

  • Copy development from supplied facts (up to 3,000 words)
  • Deeper design direction and two design revisions
  • Qualified inquiry form
  • One-time SEO setup: keyword and page mapping, titles and meta descriptions, internal links, structured data
  • Analytics and Search Console setup, and Google Business Profile guidance

Scope boundaries

  • No CMS, keyword research, or ongoing SEO in the launch tier
  • No ranking, traffic, or lead guarantees

Based on: Property management company

Scope a marketing site

Commerce and quote platform

Who it is for

A business that sells configurable products, takes quote requests, or needs customer approval before production.

What is included

  • Storefront with a product configurator and catalog
  • Cart and checkout with Stripe and PayPal
  • Quote requests and order emails
  • Proof upload, customer approval, and change requests
  • Backend for orders, payments, and pricing rules

Based on: Lanyard Pros

Scope a commerce build

Platform build and ongoing engineering

Who it is for

An operator running a multi-user product with roles, billing, and a steady stream of changes.

What is included

  • Web app and API with permissioned, multi-tenant access
  • Operational workflows such as tickets, SLAs, agreements, assets, parts, and technician trips
  • Billing and seat management
  • Automated end-to-end tests

Based on: Syntral

Scope a platform build

AI and agent automation

Who it is for

A team with repeated workflows, a support queue, or a product feature that needs an AI layer it can test.

What is included

  • AI-drafted technician work instructions, grounded only in the ticket, asset history, and documents supplied
  • A product-aware support assistant with a fine-tuned FAQ fallback
  • AI usage budgets and usage tracking

Based on: Lanyard Pros and Syntral

Scope AI automation

QA audit and technical pilot

Who it is for

A team that wants an independent quality check and a documented first set of fixes before committing to a larger build.

What is included

  • A QA report on the product
  • Documented pull requests for the fixes made
Book a QA audit

How an engagement works

Scope first, then a written proposal.

Step one

Scope first

We start with the problem, the users, and what already exists.

Step two

Written proposal

A written proposal follows discovery.

Step three

Scope in writing

Scope is agreed in writing.

Related services

FAQ

Straight answers on what the offers cover.

Is ongoing SEO included?

No. The lead-generation tier includes a one-time SEO setup. Ongoing SEO is not part of the website offers.

Do you guarantee rankings, traffic, or leads?

No. GCG does not guarantee rankings, traffic, or lead volume.

Does the launch website include a CMS?

No. The launch tier does not include a content management system.

Next step

Start with scope.

Tell us what you are trying to build. We will start with scope, then send a written proposal.

Get a scoped quote