Scope first
We start with the problem, the users, and what already exists.
Engagements
How we work.
Every engagement starts with scope. A written proposal follows discovery, once the problem, users, and constraints are clear.
How an engagement works
Scope first, then a written proposal.
Written proposal
A written proposal follows discovery.
Scope in writing
Scope is agreed in writing.
Offers
Five ways to start, each scoped first.
Marketing website
Who it is for
A business that needs a clear public site, a direct contact path, and a launch that works on phones.
Launch tier includes
- Custom, mobile-friendly design built from your brand, photos, and approved copy
- Basic design discovery and one design revision
- Contact form, click-to-call, and map and directions
- Search-friendly page structure and sitemap
- Domain and hosting connection, and launch setup
Lead-generation tier adds
- Copy development from supplied facts (up to 3,000 words)
- Deeper design direction and two design revisions
- Qualified inquiry form
- One-time SEO setup: keyword and page mapping, titles and meta descriptions, internal links, structured data
- Analytics and Search Console setup, and Google Business Profile guidance
Scope boundaries
- No CMS, keyword research, or ongoing SEO in the launch tier
- No ranking, traffic, or lead guarantees
Based on: Property management company
Scope a marketing siteCommerce and quote platform
Who it is for
A business that sells configurable products, takes quote requests, or needs customer approval before production.
What is included
- Storefront with a product configurator and catalog
- Cart and checkout with Stripe and PayPal
- Quote requests and order emails
- Proof upload, customer approval, and change requests
- Backend for orders, payments, and pricing rules
Based on: Lanyard Pros
Scope a commerce buildPlatform build and ongoing engineering
Who it is for
An operator running a multi-user product with roles, billing, and a steady stream of changes.
What is included
- Web app and API with permissioned, multi-tenant access
- Operational workflows such as tickets, SLAs, agreements, assets, parts, and technician trips
- Billing and seat management
- Automated end-to-end tests
Based on: Syntral
Scope a platform buildAI and agent automation
Who it is for
A team with repeated workflows, a support queue, or a product feature that needs an AI layer it can test.
What is included
- AI-drafted technician work instructions, grounded only in the ticket, asset history, and documents supplied
- A product-aware support assistant with a fine-tuned FAQ fallback
- AI usage budgets and usage tracking
Based on: Lanyard Pros and Syntral
Scope AI automationQA audit and technical pilot
Who it is for
A team that wants an independent quality check and a documented first set of fixes before committing to a larger build.
What is included
- A QA report on the product
- Documented pull requests for the fixes made
Not sure which fits?
Get a scoped quote.
Get a scoped quoteRelated services
The seven service pages behind these offers.
AI Product Studio
Design and build AI-native product surfaces, workflows, agents, and data systems.
Venture Prototyping
Turn a market thesis into a credible product artifact, demo, and proof path.
Technical Product Strategy
Give roadmaps a spine across architecture, market logic, AI capability, and launch proof.
Launch Strategy
Build positioning, conversion pages, analytics, content, and first-wave demand loops.
Fundraising Readiness
Create the pitch narrative, deck draft, diligence prep, and investor operating plan.
Product Operating System
Generate roadmaps, project plans, SOPs, release rituals, and operating cadence.
Product Rescue
Recover stalled launches, fragile workflows, messy architecture, and unclear roadmaps.
FAQ
Straight answers on what the offers cover.
Is ongoing SEO included?
No. The lead-generation tier includes a one-time SEO setup. Ongoing SEO is not part of the website offers.
Do you guarantee rankings, traffic, or leads?
No. GCG does not guarantee rankings, traffic, or lead volume.
Does the launch website include a CMS?
No. The launch tier does not include a content management system.
Next step
Start with scope.
Tell us what you are trying to build. We will start with scope, then send a written proposal.